About Boofkay
The creative advertising agency Jupiter Florida business owners turn to when they want to get noticed, remembered, and talked about.
Hi, I’m Ryan May, owner of Boofkay, a local advertising agency serving local businesses in Jupiter, Florida and the surrounding area. I started Boofkay because I saw a better way for local businesses to advertise.
Boofkay is built around one simple idea:
People need to know who you are before they need what you do.
That’s the awareness game.
Most local businesses don’t need to be famous everywhere. They need to be familiar locally. They need the people in their service area to recognize their name, remember their message, and think of them when it’s time to buy, book, call, schedule, order, or hire.
That’s what Boofkay helps local businesses do.
Built From Real Local Business Experience
Before Boofkay, I spent years in and around the pool business on Long Island. I grew up around it, worked in it, and eventually ran my own pool service company.
You answer the calls. You write the estimates. You schedule the jobs. You do the work. You follow up. You fix the problems. You load the truck. You unload the truck. You try to keep everyone happy.
And then, on top of all that, you’re supposed to figure out marketing.
The website. The Facebook page. The Google Business Profile. The ads. The photos. The videos. The posts. The offers. The follow-ups.
It’s a lot.
I learned marketing is not something most business owners can casually squeeze in after a long day. It takes time, consistency, creativity, and a real plan.
When I started marketing my own pool business, I began learning websites, Google, Facebook ads, video commercials, local content, and how to get attention online. Eventually, I got good at bringing in leads. But what really grabbed me was the creative side.
The ad.
The idea.
The image.
The line that makes someone stop scrolling.
Why Awareness Comes First
A lot of business owners want leads right away. Leads matter. Calls matter. Sales matter.
But before someone becomes a lead, they usually have to notice you first.
They have to see your name. They have to recognize your business They have to remember you when the moment comes.
That’s why awareness matters.
If someone sees your video ad today, they may not call immediately. But with the right ad they’ll remember you. Then they might see your truck around town, your Facebook posts. They might land on your website. They might see your Google listing. Then, when they finally need you, you’re the business they think of.
That’s the difference between being another random option and being the business they remember.
What Makes Boofkay Different
Creativity is what sets Boofkay apart from the competition and it’s what’ll set you apart from yours.
Anyone can buy a template. Anyone can boost a post.
But great advertising needs creativity.
It needs a simple idea people understand quickly. It needs the right image. The right message. The right jingle. The right feeling. The right reason for someone to stop and pay attention.
That’s what I like to do.
I like creating video commercials, local awareness campaigns, and creative advertising ideas that help small businesses stand out.
Sometimes the idea is funny. Sometimes it’s clever. Sometimes it’s simple and direct. But the goal is always the same:
Get people to notice your business and remember it.
Because when people remember your business, everything else works better.
Your ads work better.
Your website works better.
Your Google listing works better.
Your social media works better.
Your offers work better.
Awareness opens the door.
Local Advertising for Jupiter Businesses
Boofkay is focused on helping local businesses in Jupiter, Florida build stronger local awareness.
Boofkay creates simple, creative marketing strategies designed for local business owners who want to become more visible in their own backyard.
Whether you’re a service business, restaurant, contractor, shop, wellness brand, professional service, or local entrepreneur, the goal is the same:
Get known.
Stay remembered.
Win the awareness game.